As companies continue to sweep up vast amounts of Personally Identifiable Information (PII), data breaches have increased exponentially. In
the first six months of 2019, there were over 3,800 publicly disclosed
incidents, an increase of 54% over the first half of 2018. Consumers are
reacting with concern and anger, demanding more control over their data. At the
same time, policymakers around the globe are responding with ever-increasing
regulations that mandate how this data can be captured, stored, and used — and
with what degree of transparency. All this means it is more important than ever
for privacy professionals to acquire vital dual literacy in privacy.
After spending almost 5 years in Data Privacy, I learnt a
simple business standpoint. The consumer’s data is going to drive everything they
do and the way they interact with each other. This creates a whole new kind of
security landscape, which is increasingly centered around personal data risk.
To combat this, companies are beginning to look at privacy as a key part of a
business strategy that will enable them to leverage data and create business
value, while managing the ever-changing liability landscape. Otherwise, they risk
the consequences of heavy penalties and lost consumer trust.
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